Reddit: The Rising Star for Brands in India's Crowded Social Media Landscape
Discover how Reddit, once overlooked by advertisers, is now gaining momentum as a powerful and authentic platform for connecting with audiences in India's competitive social media landscape.
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The Latest Brand Campaigns in India: A Roundup of the Week's Most Impactful Ads
From TVS Ronin to ZEE5, the past week has seen some powerful brand campaigns in India. Read on to see how these ads are making an impact in the market.
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WPP CEO Mark Read to Depart After Seven Years: What This Means for Indian Brands
WPP CEO Mark Read announces departure, signaling a change in leadership for the global advertising giant.
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The Real Significance of Awards: Insights from Fundamental's Key Executives
Discover the true value of awards from Fundamental's top executives, as they prioritize indie focus, profitability, and purpose-driven branding over chasing accolades.
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The Expanding Chinese Media Rebate Probe: A Wake-Up Call for Indian Brands
Recent reports of a widening Chinese media rebate corruption probe, involving top executives from agencies like Dentsu Media and Wavemaker, should serve as a wake-up call for Indian brands looking to build their presence in the Chinese market.
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The Latest in Marketing Appointments and Account Wins: Week of 09 June
Discover the latest news on marketing appointments and account wins from top agencies in India, including Hashtag Orange, as reported by CampaignIndia.
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Bidon's Departure from WPP Media's Nexus: What This Means for Indian Brands
Bidon's departure as global CEO of WPP Media's Nexus has implications for Indian brands. Read on to find out what this means for branding strategy and marketing in India.
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The Future of AI Advertising in APAC: Insights from Experts
With the announcement of Meta's (parent company of Facebook and Instagram) plan to allow advertisers to generate AI-crafted ads, the advertising landscape in APAC is set to transform. We explore what this means for brands and agencies in the region.
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