Unleashing Creativity: DDB Mudra and Google come together for Portfolio Night 2025 in Mumbai
DDB Mudra and Google are teaming up to host Portfolio Night 2025 in Mumbai, providing a platform for young creatives to showcase their talent and learn from industry leaders.
Read More
AI and Creativity: A Powerful Partnership for Indian Brands
As technology continues to advance, the role of AI in the creative process is becoming more prominent. Yannick Bolloré, CEO and Chairman of Havas, shares his insights on the impact of AI on creativity and business.
Read More
How Cannes Contenders Turned Uncomfortable Truths into Clever Creative and Measurable Utility
Discover how Leo India's Cannes 2025 entries used data, darr, and disruption to turn uncomfortable truths into clever creative and measurable utility.
Read More
The Power of Nostalgia in Branding: A Practical Guide for Indian Marketers
Discover how nostalgia can be used as a powerful branding strategy in India, as explained by the founder and creative director of Summer Owl Studio.
Read More
How Nostalgia Can Help Boost Your Brand: Insights from Summer Owl Studio
Discover how nostalgia-led packaging is becoming a powerful branding strategy, with insights from Summer Owl Studio founder and creative director.
Read More
Reddit: The Rising Star for Brands in India's Crowded Social Media Landscape
Discover how Reddit, once overlooked by advertisers, is now gaining momentum as a powerful and authentic platform for connecting with audiences in India's competitive social media landscape.
Read More
The Latest Brand Campaigns in India: A Roundup of the Week's Most Impactful Ads
From TVS Ronin to ZEE5, the past week has seen some powerful brand campaigns in India. Read on to see how these ads are making an impact in the market.
Read More
WPP CEO Mark Read to Depart After Seven Years: What This Means for Indian Brands
WPP CEO Mark Read announces departure, signaling a change in leadership for the global advertising giant.
Read More