The Future of Indian Advertising: Insights from Industry Leaders
Industry leaders discuss the future of Indian advertising and the country's performance at Cannes Lions.
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The Week's Top Ad Campaigns: Brands That Nailed It
From Famous Innovations to Digital Kong, here are the latest ad films and campaigns that caught our eye this week.
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Branding Insights: The Latest Ads and Campaigns That Are Making Waves in India
Stay updated on the latest ad films and campaigns from top Indian brands like Britannia Bread, Fenesta, Maybelline, and more with our weekly roundup.
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The Impact of AI on Advertising: Balancing Efficiency and Empathy
As AI-powered storytelling becomes the new norm in advertising, top creatives in India discuss the challenges and opportunities at Cannes Homecoming.
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The Power of Branding Strategy: How Brands Can Find Success in High-Emotion Territory
Learn how brands can successfully navigate high-emotion territory by balancing commercial ambition with cultural caution, as seen at the Jagannath Yatra 2025.
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Anti-Dandruff Marketing Campaign: Sebamed’s Bold Move Against Flake-Free Clichés
Sebamed's latest campaign challenges the traditional messaging around anti-dandruff products by focusing on the real problem, itchiness, that disrupts everyday moments.
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The Real-Life Impact of Cannes Lions: A Creative Reckoning
As the Cannes Lions festival faces backlash, the founder of Famous Innovations reflects on the blurred lines between bold ideas and brand accountability.
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Cannes Lions Introduces New Integrity Rules to Rein in AI Misuse
In the wake of revoked wins and synthetic scandals, Cannes Lions is taking a stand against AI misuse by introducing new integrity rules to verify claims.
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