Airtel's New Campaign Takes on Clickbait and Scams with AI Technology
Airtel's latest campaign aims to protect its subscribers from falling prey to clickbait and scams by using AI technology to detect fraudulent links.
Read More
Indian Creators: The New Faces of Global Marketing
Indian creators are making waves in the global marketing scene, shifting from being mere consumers of influence to exporters of it. Let's take a closer look at this trend and its implications for businesses in India.
Read More
The Latest Appointments and Account Wins from India's Top Agencies
Discover the newest changes and wins in the Indian branding world, from top agencies like Hakuhodo India, Sam Bhattacharjee, and Brand Raga.
Read More
Taboola Expands Presence in India with Gurugram Office Opening
Taboola, a leading content discovery platform, has announced the opening of its new office in Gurugram and the renewal of publisher deals with Jagran New Media and Indian Express.
Read More
"Revolutionizing Mobile Content: Eight Launches Vertical TV OTT for Micro-Drama Lovers"
"Find out how Eight's new micro-drama OTT app, Vertical TV, has already attracted 1.50 lakh users, with 20% of them being paying subscribers."
Read More
Nespresso Chooses Creatore as Creative Partner in India
Nespresso has recently announced Creatore as their new creative agency partner in India, replacing their long-standing partnership with McCann Worldgroup.
Read More
The Evolution of Social Media: A Call for Disruptive Branding Strategies
As social media continues to evolve, industry experts are recognizing the need for disruptive branding strategies. Raj Kamble, founder and CCO at Famous Innovations, shares his insights on the changing landscape of social media and its impact on brand building.
Read More
The Evolution of Social Media: A Creative Perspective
Discover how social media has transformed into a visual pollution and what it means for your brand's marketing strategy in India.
Read More