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Marketing Pulse

wecreatore
Posted by wecreatore
June 17, 2025

Unlocking New Revenue Streams: WhatsApp Introduces Ads in Updates Tab

WhatsApp has officially announced the introduction of ads in its Updates tab, opening up new opportunities for revenue generation while keeping personal messages ad-free.

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wecreatore
Posted by wecreatore
June 17, 2025

Aleph: The New Player in APAC's Digital Solutions Market

MediaDonuts, a leading digital solutions provider in APAC, has recently rebranded to Aleph. This move aims to consolidate operations under one brand and expand into emerging markets.

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wecreatore
Posted by wecreatore
June 17, 2025

Embracing Inclusion: Why Brands Need to Move Beyond Rainbow-Washed Campaigns

As Pride month comes to an end, businesses must shift their focus from tokenistic campaigns to creating a culture of inclusion year-round.

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wecreatore
Posted by wecreatore
June 17, 2025

The Rise of AI in Conversation-Led Marketing: What Every Indian Brand Leader Needs to Know

As chat platforms become the new canvas for marketing campaigns, AI is set to play a crucial role in driving speed, relevance, and engagement for Indian brands. Here's what business owners, CMOs, and marketing heads need to know.

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wecreatore
Posted by wecreatore
June 16, 2025

India Cannes Lions 2025: A Branding Wake-Up Call for Businesses

India has proved its creative prowess at the Cannes Lions International Festival, taking home seven awards on the first day across multiple categories. Let's dive into the key takeaways for brand leaders and decision-makers.

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wecreatore
Posted by wecreatore
June 16, 2025

Branding in India: The Latest Campaigns and Insights from Industry Leaders

Keep up with the latest in branding and marketing in India with our weekly roundup. From innovative ad campaigns to expert insights, we've got you covered.

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wecreatore
Posted by wecreatore
June 16, 2025

The Next Step in Branding: Arun Srinivas Named India MD of Meta

In a move that highlights the importance of India in the global market, Meta has appointed Arun Srinivas as its India MD. Srinivas will lead the company's efforts in supporting partners and clients, driving innovation, and increasing revenue.

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wecreatore
Posted by wecreatore
June 16, 2025

Branding and Marketing Updates: A Look at the Latest Moves and Wins in the Industry

Stay updated with the latest appointments and account wins in the branding and marketing world with our weekly roundup.

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