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Creative Strategist

Website wecreatore Creatore

Job Description

This is a remote position.

Primary Purpose :

  • Responsible for Emerging with digital strategies keeping in mind current strategy research, content, ideation and applications on the basis of objectives.
  • Focus on¬†a solid framework to make them easy to create and communicate with a key focus on technology
Major Responsibilities: 
Account Strategy, Direction & Positioning (For BD & Existing Clients)
  • The ability to think about clients problems with regards to the objectives to be¬†achieved through Digital Media (on various Digital platforms like Facebook,¬†Twitter, YouTube, Pinterest, Instagram, Mobile) and devise solutions¬†through digital channels as and when required.
  • Understanding the brief and create digital business and marketing strategies that¬†align and support client‚Äôs digital plans to align with current campaigns and to¬†plan for new engagements that will bridge the gap.
  • Besides, Client briefing, identify opportunities and/or challenges in a business¬†where online assets can provide a solution, identifying the unmet needs and¬†goals of the clients.
  • Monitor Digital & New Media industry trends and competitor offerings to identify¬†potential business avenues and improve current offerings¬†Strong focus on coming up with Innovative & Interactive Digital Media¬†Campaigns & Ideas for the client. Focus on driving innovation and creativity for¬†the client.
  • Showcasing case studies internally within the Organization which might have /¬†might not have been used by the client which could help in pitching a similar¬†concept to other clients.
Creative Catalyst
  • Clearly Communicate ideas to the Execution team and guide them on roadmap to¬†deliver the objectives
  • Ensures initiatives are executed and managed in a phased and timely manner¬†that meets and exceeds expectations and delivers against client objectives for¬†digital and digital media campaigns
  • Re-examining of executions, studying the results and focus on coming up with¬†new plans in case they need to be tweaked
  • Take regular feedback from the client regarding the quality of work and areas of¬†improvement
  • Maintain client relationships at appropriate levels
  • Review Key Analytics (community traffic, etc) to identify a trend that has worked¬†/ not worked for the client

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